Multipliers: How the Best Leaders Make Everyone Smarter, by Liz Wiseman, with Greg McKeown. 2010. NY: HarperBusiness Publishers. 243 pages.
Reviewed by Diane Byington, Ph.D.

Everyone I’ve spoken with about this book relates an experience working for the two
types of leaders discussed in these pages. Around some leaders (the Multipliers) they feel
confident about their abilities and are willing to work their hardest, whereas around other
leaders (the Diminishers) they feel inept and are unwilling to contribute more than the minimum
required to keep the job. Unfortunately, I heard many more stories about the problems of
working for a Diminisher than the joys of working for a Multiplier. The focus of this book is understanding the
difference between these two leadership styles and learning how to move from being a Diminisher
to a Multiplier.
A Multiplier is defined as a leader who is able to understand and solve hard problems rapidly,
achieve goals, and adapt and increase the team’s capacity over time. A Diminisher is a leader
whose team operates in silos, finds it hard to get things done, and despite having smart people,
seems to not be able to do what is needed to reach goals.
Multipliers distinguish themselves from Diminishers through five disciplines. First, Multipliers
attract and optimize talent by operating as
Talent Magnets, attracting and deploying talent to
its fullest regardless of who owns the resource. Conversely, Diminishers operate as empire
builders, insisting that they must own and control resources to be more productive.
Second, Multipliers operate as
Liberators, producing a climate that is both comfortable and intense.
They remove fear and create the safety that invites people to do their best thinking, but they also
create an intense environment that demands people’s best efforts. In contrast, Diminishers operate
as tyrants, introducing a fear of judgment that has a chilling effect on people’s thinking and work.
Third, Multipliers operate as
Challengers by seeding opportunities, laying down a challenge that
stretches an organization, and generating belief that goals can be achieved. In contrast, Diminishers
operate as know-it-alls, personally giving directives to showcase their knowledge. Whereas Diminishers
set direction, Multipliers ensure that direction gets set.
Fourth, Multipliers operate as
Debate Makers, driving sound decisions through rigorous debate. They
engage people in debating the issues up front, which leads to decisions that people understand and
can execute efficiently. Conversely, Diminishers operate as decision makers who tend to make
decisions alone or within a small inner circle, but they leave the broader organization in the dark
to debate the soundness of the decision instead of executing it.
Finally, Multipliers serve as
Investors, delivering and sustaining superior results by maintaining
high expectations across the organization, as well as providing necessary resources for success.
They hold people accountable for their commitments. Diminishers, on the other hand, are micromanagers
who drive results by holding on to ownership, jumping into the details, and directly managing results.
Multipliers get more than twice as much from their teams than Diminishers do, and team members are
excited about doing the work. In these days of decreasing resources, helping Diminishers to become
Multipliers can greatly enhance the productivity of teams and organizations.
The skills of Multipliers can be learned. The authors suggest that leaders take a 360 feedback
assessment to learn where their strengths and shortfalls lie. Then, "top off a strength and neutralize
a weakness." Leaders rarely turn their biggest weaknesses into their biggest strengths. The truth
is that you do not have to be fabulous at everything. You just can’t be bad. You need to move the
weakness into a middle, acceptable zone, which frees you up to turn your modest strengths into towering
strengths. Choose your strongest area among the five disciplines and build a deep and broad repertoire
of practices that allows you to excel at this discipline.
Numerous suggestions are included for how to move across the continuum from Diminisher to Multiplier.
Nearly everyone has some characteristics of each type in their repertoire. This book will help you sort
through what you need to do, and encourage you on your path.
Wouldn’t it be great if everyone I spoke with about this book told me enthusiastic stories about the
Multipliers they’ve worked for, and could hardly remember having worked for a Diminisher? If every
leader were to read this book and take its message to heart, that could happen.
-- Diane Byington is a writer and coach who consults with The Booth Company.