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It has been found that coaching - helping change the behaviors that threaten to derail valued managers - is often the best way to help that manager succeed. Good coaching is simply good management. It requires many of the same skills, such as keen powers of observation, sensible judgment, and an ability to take appropriate actions. Similarly, the goal of coaching is the goal of good management: to make the most of an organization's valuable resources. The key to coaching is to be imaginative and to look for a variety of solutions. Behavioral change requires understanding one's effect on other people - a process that can be painful. Effective coaches know the questions to ask in evaluating a situation. An effective coach also draws on a wide variety of coaching techniques to help a manager change problem behaviors. Coaching must reflect the complexity and difficulty of genuine efforts to change behavior.